{"id":34559,"date":"2021-03-09T16:19:33","date_gmt":"2021-03-09T14:19:33","guid":{"rendered":"https:\/\/caesarstone.com\/?post_type=blog&p=34559"},"modified":"2021-08-10T17:34:15","modified_gmt":"2021-08-10T14:34:15","slug":"omicron-acquisition-provides-new-sales-and-marketing-channels-for-caesarstone","status":"publish","type":"blog","link":"https:\/\/www.caesarstone.com\/ru\/blog\/omicron-acquisition-provides-new-sales-and-marketing-channels-for-caesarstone\/","title":{"rendered":"Omicron Acquisition Provides New Sales and Marketing Channels for Caesarstone"},"content":{"rendered":"\n

Caesarstone announced a strategic acquisition of Omicron Granite and Tile <\/a>at the beginning of 2021. Omicron is a market leading supplier of quartz and stone surfaces that owned and operated 17 showrooms and indoor warehouses across the Southeast and Ohio Valley regions.<\/p>\n\n\n\n

The purchase and resulting partnership combine the strength of the Caesarstone brand with the distribution network of Omicron to serve customers even better. It also helps Caesarstone promote its award-winning designs and aligns with its strategic mission to become the brand of choice in surfaces across the globe.<\/p>\n\n\n\n

\u201cThe Caesarstone and Omicron alliance will immediately increase our distribution network by giving us nearly 20 new locations to operate and present our industry-leading surfaces,\u201d said Elizabeth Margles, Vice President of Marketing for Caesarstone North America. \u201cIt\u2019s also a mark of progress against our North American Growth Acceleration Plan.\u201d<\/p>\n\n\n\n

Omicron\u2019s already high-performing team and strong customer base fits seamlessly into Caesarstone\u2019s accelerated growth plans. Both organizations are working together to ensure a smooth and positive transition for all employees, customers and suppliers, as we move to offer a singular brand across all locations.<\/p>\n\n\n\n

Read our official Press Release <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Caesarstone announced a strategic acquisition of Omicron Granite and Tile at the beginning of 2021. Omicron is a market leading supplier of quartz and stone surfaces that owned and operated 17 showrooms and indoor warehouses across the Southeast and Ohio Valley regions. 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